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Marketing Workshops

Get better results from your marketing with our range of social media and marketing workshops

Workshop topics will include social media, SEO, PPC, email marketing and artificial intelligence.

Master ChatGPT & AI for Marketing

14th February – Peterborough

10am – 1pm

Get past the hype of AI to improve and grow your business using tools such as ChatGPT and beyond.

We Will Teach You How To

  1. Identify the ways you can use ChatGPT and AI
  2. Integrate AI into your existing marketing processes.
  3. Use ChatGPT properly for strategy, content creation etc.
  4. Other AI tools and technologies you can use in your business.
  5. Understand ethical considerations and best practices for marketing.
Get More InformationBook Your Place for £67

Social Media Marketing 

Strategy & Planning Workshop

28th February

Peterborough – 10am – 1pm

Get a clear success roadmap for your social media with our interactive strategy and planning workshop

We Will Teach You How To:

  • Define and achieve your social media goals and objectives.
  • Develop a concrete action plan for your social media strategy.
  • Produce content that captivates and engages your audience.
  • Acquire essential skills in social media advertising.
  • Leverage AI tools for efficient and speedy content creation.
Get More InformationBook Your Place for £97

Getting started with

Email Marketing

13th March

10am – 1pm

This workshop will cover strategic approaches to choosing and setting up your email marketing platform, growing your list and creating emails that engage your audience.

Perfect for those new to email marketing or just need a refresher on the right approach

You Will Learn How To

  • Use email marketing to grow your business
  • Create compelling email content that drives results.
  • Build and segment an effective email list.
  • Maximise open and click-through rates.
  • Analyse and optimise email campaign performance.
Get More InformationBook Your Place for £47

Getting started with

Meta Ads (Facebook and Instagram)

27th March

10am – 1pm

Uncover the secrets to setting up and creating impactful Facebook and Instagram ads that resonate with your audience and drive results.

You Will Learn How To

  1. Master the setup of Meta ads for optimal performance.
  2. Set clear, achievable objectives tailored to your marketing goals.
  3. Find and advertise to your target audience
  4. Craft engaging hooks that generate leads and engagement
  5. Create compelling ad text and visuals that drive results.
Get More InformationBook Your Place for £67

Getting started with

LinkedIn Ads

3rd April

10am – 1pm

Uncover the secrets to setting up and creating impactful LinkedIn ads that resonate with your audience and drive results.

You will learn how to

  1. Master the selection and setup of LinkedIn ads 
  2. Define clear objectives tailored to your marketing goals.
  3. Find and run ads to your target audience
  4. Develop engaging hooks to capture attention and drive leads
  5. Create compelling ad text and visuals 
Book Your Place for £97

Grow your business with

LinkedIn Workshop

17th April – Peterborough

10am – 1pm

Learn how to harness the power of LinkedIn to grow your business.

We Will Teach You How To:

  • Make LinkedIn a profitable part of your marketing strategy
  • Turn your profile & page into high-converting landing pages
  • Create content that is visible and engaging to your audience
  • Build a valuable network of connections
  • Generate leads and opportunities
Get More InformationBook Your Place for £97

Trainer Kristian Downer

Speaker Biography

Kristian Downer, founder of DowSocial, has a rich background with over a decade of experience in developing social media strategies for a wide range of brands. His upcoming session will concentrate on crafting effective social media strategies and planning to foster authentic and sustainable brand growth.

Hailing from Peterborough and working as a social media trainer and coach, Kristian is adept at guiding businesses through the nuances of strategic social media planning. His experience as an Enterprise Nation adviser and university lecturer has honed his ability to blend academic theory with real-world applications, making his approach both practical and insightful.

Attendees will learn the importance of a well-structured social media strategy and how to implement it to grow their business. Kristian’s session will cover starting with focused objectives, maintaining a consistent approach, and utilizing diverse platforms strategically to enhance brand presence and impact.

Speaker Credentials

Kristian speaks regularly at events run by Facebook, Enterprise Nation and Vodafone and is regularly invited to speak by trade groups such as the FSB and Chamber of Commerce.

He is a #Shemeansbusiness accredited trainer as part of the Enterprise Nation and Facebook campaign to boost the British economy by investing in training female founders to succeed on social media.

He has also created the DowSocial Marketing Workshops where he brings together hundreds of local business owners and highly rated speakers to deliver marketing insights to the business community.